• For 20th consecutive year, Michelin is recognized for top customer satisfaction in luxury car segment
  • Michelin is also #1 in tire customer satisfaction for truck/utility vehicles 
  • Michelin brands, which include BFGoodrich, have received 101 top-tire rankings

GREENVILLE, S.C., March 16, 2023 – Michelin has again earned top customer satisfaction scores in the J.D. Power 2023 U.S. Original Equipment Tire Customer Satisfaction Study. For 2023, drivers gave Michelin the highest ratings in Original Equipment Tire Customer Satisfaction for Luxury and Truck/Utility vehicles.

“We aim to create the best experience for all types of drivers, so it’s exciting and humbling for Michelin to earn our 98th and 99th J.D. Power Award for customer satisfaction in the tire category,” said Katelyn Berry, vice president of marketing for Michelin North America, Inc.’s business to consumer products. “These awards continue to showcase Michelin as the most awarded tire brand in the U.S. and being recognized by our customers makes this even more special.”

With these honors, Michelin has won 99 total J.D. Power Awards — more than any other tire manufacturer. It is the company’s 20th consecutive top ranking in the Luxury segment.

The J.D. Power 2023 U.S. Original Equipment Tire Customer Satisfaction Study was based on responses from more than 32,000 vehicle owners. Satisfaction was examined in four areas: tire wear, tire ride, tire appearance and tire traction/handling.

J.D. Power is a global marketing information services company operating in key business sectors across a variety of industries, including market research, automotive forecasting, performance improvement, web intelligence and customer satisfaction.


About Michelin North America, Inc.

Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich travel and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries—from aerospace to biotech. Headquartered in Greenville, South Carolina, Michelin North America has approximately 23,000 employees and operates 34 production facilities in the United States and Canada. (michelinman.com)

For more information contact:

Contact: Christian Fisher

Email: [email protected] | www.michelinmedia.com